Privacy Policy

We understand the significance of your privacy and recognise your concern regarding the utilisation of your personal information. We hold utmost regard for the privacy of every individual who accesses our website, ("Our Site"). Rest assured, we will gather and use personal data exclusively in a manner that aligns with the guidelines outlined here, ensuring compliance with legal obligations, and upholding your rights.

Kindly peruse this Privacy Policy attentively and ensure its understood. Your consent to this Privacy Policy is kindly requested when you initiate your use of our website.

Definitions and Interpretation

In this Policy the following terms shall have the following meanings:

Account: means an account required to access and/or use certain areas and features of Our Site;

Cookie: means a small text file placed on your computer or device by Our Site when you visit certain parts of Our Site and/or when you use certain features of Our Site. Details of the Cookies used by Our Site are set out below; and

Cookie Law: means the relevant parts of the Privacy and Electronic Communications (EC Directive) Regulations 2003;

About Us

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What does this Policy cover?

This Privacy Policy exclusively pertains to your use of Our Site. It is important to note that our site may incorporate links to external websites. We would like to emphasise that we have no authority over the data collection, storage, or use of procedures of these external websites. Therefore, we strongly recommend reviewing the privacy policies of such websites before divulging any information to them.

Definition of Personal Data

In accordance with the General Data Protection Regulation (EU Regulation 2016/679) (referred to as the "GDPR") and the Data Protection Act 2018, collectively known as "the Data Protection Legislation," personal data is defined as 'any information related to an identifiable individual who can be directly or indirectly identified, particularly through reference to an identifier.'

In simpler terms, personal data encompasses all information that facilitates your identification. This encompasses evident details like your name and contact information, as well as less conspicuous information such as identification numbers, electronic location data, and various online identifiers.

What are my rights?

Under the provisions of Data Protection Legislation, you have the following rights, all of which we are committed to meticulously upholding:

  • The right to comprehensive disclosure regarding the gathering and use of your personal data. While this Privacy Policy serves as a comprehensive guide, you are always welcome to engage with us for further clarification or to pose any queries.

  • The right to access the personal data retained about your person. Procedures for exercising this right are delineated within this policy.

  • The right to rectify your personal data if any information in our possession is determined to be inaccurate or incomplete. For detailed guidance, we encourage you to make contact via the details provided in this privacy policy.

  • The right to be forgotten, encompassing the prerogative to request the deletion or secure disposal of any of your personal data within our custody. Comprehensive information on this process can be sought by referring to the details presented in this privacy policy.

  • The right to restrict, meaning the option to curtail the processing of your personal data.

  • The right to object to the use of your personal data for specific or designated purposes.

  • The right to retract consent. This implies that, if your consent serves as the legal foundation for the use of your personal data, you retain the liberty to withdraw your consent at any juncture.

  • The right to data portability, which allows you to solicit a copy of your personal data, provided you have directly supplied it to us, we are employing it with your consent or for contractual performance, and such data is processed via automated means. You can utilise this copy with another service or business in numerous scenarios.

  • Rights linked to automated decision-making and profiling. It is imperative to underscore that we do not engage in the use of your personal data in such a manner.

For comprehensive insights into the use of your personal data or the exercise of the aforementioned rights, we encourage you to reach out to us using the contact information meticulously delineated in this privacy policy.

Maintaining the precision and currency of your personal data is of paramount importance. If any alterations transpire in the personal data within our purview, we kindly request that you keep us apprised, ensuring the ongoing accuracy of the information we retain.

Furthermore, for additional guidance pertaining to your rights, you may explore resources provided by the Information Commissioner's Office or seek assistance from your local Citizens or Consumer Advice Bureau.

If you are situated within the confines of the United Kingdom or the European Union and find reason to file a complaint regarding the handling of your personal data, rest assured that you possess the right to lodge such a complaint with the Information Commissioner's Office. Nonetheless, we earnestly invite you to first initiate contact with us, utilizing the contact particulars found in this policy, as we are dedicated to addressing your concerns and finding a resolution amicably.

What Data Do You Collect and How?

Depending upon your use of Our Site, we may collect and hold some or all of the personal and non-personal data set out below, using the methods also set out below. Please also see our tables for more information about our use of Cookies and similar technologies and our Cookie Policy. We do not collect any ‘special category’ or ‘sensitive’ personal data or personal data relating to children or data relating to criminal convictions and/or offences.

Type of Data Collected: Identity Information including name, title or salutation, DOB, address. How We Collect the Data: Via your emailing us or corresponding with us.

Type of Data Collected: Contact information including address, email address and phone number. How We Collect the Data: Via your contacting us or interacting with us.

Type of Data Collected: Profile information including interests, browsing history, preferences and login details. How We Collect the Data: Via your limited interaction with us.

Type of Data Collected: Technical information including IP address, browser type, browsing history. How We Collect the Data: Via the cookies placed in our site. Some are temporary some are permanent.

Type of Data Collected: Data from third parties including mailing and marketing preferences. Redirection to our recommended Affiliate Casino links/ web pages. How We Collect the Data: Via the cookies placed on our website and associated links.

How Do You Use My Personal Data?

Under the Data Protection Legislation, we must always have a lawful basis for using personal data. The following table describes how we may use your personal data, and our lawful bases for doing so:

What We Do: Registering you on Our Site. What Data We Use: Personal details to identify you. Our Lawful Basis: To ensure that only valid and genuine users are registered and to prevent fraud or spam.

What We Do: Providing and managing your access to Site and affiliates. What Data We Use: Your personal login details. Our Lawful Basis: To provide our services to you and ensure your journey’s integrity.

What We Do: Personalising and tailoring your experience on Our Site. What Data We Use: Managing your preferences and opt-in/out wishes. Our Lawful Basis: To make sure that you receive only information that is beneficial or of interest to you.

What We Do: Administering Our Site. What Data We Use: Your details as above. Our Lawful Basis: To provide our services and enhance your experience.

What We Do: Administering our business. What Data We Use: All of the above. Our Lawful Basis: To ensure we are compliant with the appropriate regulations regarding record keeping, accounting and Privacy/ Data Management.

What We Do: Supplying you with information by email and Post that you have opted into (you may opt-out at any time by letting us know or managing your own preferences. What Data We Use: All of the above. Our Lawful Basis: To ensure our services comply with our mission and also our obligations under law.

Subject to your authorisation or where sanctioned by legal statutes, we may employ your personal data for marketing endeavours. This may encompass reaching out to you via email, text messages, or postal correspondence to furnish you with insights, updates, and offerings pertaining to our products and services. We commit to abstain from disseminating any illicit marketing or unsolicited communications. In observance of our UK jurisdiction, we remain steadfast in safeguarding your entitlements and adhering to our commitments as delineated within the Data Protection Legislation, the Privacy and Electronic Communications (EC Directive) Regulations 2003, and other pertinent Data Protection Regulations. You shall perpetually retain the prerogative to opt-out.

Furthermore, before we contemplate sharing your personal data with external entities for marketing purposes, we pledge to obtain your explicit opt-in consent. At all times, you shall retain the authority to opt-out, should you wish to do so.

In select circumstances, where allowed or mandated by law, we may process your personal data without necessitating your awareness or consent. This becomes applicable when we are duty-bound to disclose your data to appropriate governmental or law enforcement agencies, for the express objectives of crime prevention and fraud detection. Such actions shall remain confined within the boundaries demarcated by the Data Protection Legislation and your legal prerogatives.

How Long Will You Keep My Personal Data?

We will not keep your personal data for any longer than is necessary in light of the reason(s) for which it was first collected. Your personal data will therefore be kept for the following periods (or, where there is no fixed period, the following factors will be used to determine how long it is kept):

Type of Data: Identity Information. How Long We Keep It: For a period of 7 (seven) years.

Type of Data: Contact information. How Long We Keep It: For a period of 7 (seven) years.

Type of Data: Any profile or account information. How Long We Keep It: For a period UP TO 7 (seven) years.

Type of Data: Technical information. How Long We Keep It: For a period of UP TO 7 (seven) years.

How and Where Do You Store or Transfer My Personal Data?

In general, the storage and transmission of your personal data predominantly occur within the United Kingdom, thereby ensuring its comprehensive protection in accordance with the UK's Data Protection Legislation.

On occasions, it may be necessary to store or transfer some of your personal data within the bounds of the European Economic Area (EEA). This region encompasses all European Union member states in addition to Norway, Iceland, and Liechtenstein. Consequently, your personal data will be upheld in full compliance with the Data Protection Legislation, GDPR, and, where applicable, equivalent legal standards.

Our Website diligently upholds the safeguarding of personal data by mandating adherence to uniform regulations regarding its use across all affiliated companies, referred to as "binding corporate rules." Further insights into binding corporate rules can be sought from the European Commission.

We attach paramount importance to the security of your personal data and, to ensure its protection, we implement an array of pivotal measures, including but not limited to:

  • Restricting access to your personal data to individuals—be they employees, agents, contractors, or third parties—whose engagement necessitates such access, and mandating their commitment to confidentiality.

  • Instituting protocols for addressing data breaches, which encompass inadvertent or unlawful data destruction, loss, alteration, unauthorised disclosure, or access. In cases where legal obligations dictate, we pledge to notify you and/or the Information Commissioner's Office.

  • Should you have inquiries regarding the sharing of your personal data, please proceed to the next section.

We shall refrain from sharing any of your personal data with third parties, except under the following circumstances:

Business Transfer: In the event of selling, transferring, or merging specific segments of our business or assets, your personal data may be conveyed to a third party. The new business owner shall be permitted to employ your personal data in the same manner as we have, as elucidated in this Privacy Policy.

Legal Obligations: In limited situations, we may be legally compelled to disclose particular personal data, which could encompass your information. This obligation arises when we are embroiled in legal proceedings or required to adhere to legal mandates, such as court orders or governmental directives.

How Can You Exercise Control Over Your Personal Data?

In addition to the rights conferred upon you by the Data Protection Legislation, as articulated in this policy, you may encounter opportunities to regulate the use of your personal data when you furnish it via Our Site. This control extends to various aspects, including stringent management of your data for direct marketing purposes. You hold the authority to opt-out of email communications from us by unsubscribing through the links provided in our emails, at the time of data submission, or through your Account management.

Additionally, you may consider enrolling in one or more of the preference services available in the United Kingdom, such as the Telephone Preference Service ("the TPS"), the Corporate Telephone Preference Service ("the CTPS"), and the Mailing Preference Service ("the MPS"). These services can assist in reducing unsolicited marketing communications. It's important to note that consented marketing communications will not be affected by these services.

Can Information Be Withheld?

Certain sections of Our Site may be accessible without the requirement to furnish any personal data. Nevertheless, for complete access to all available features and functions on Our Site, the submission or authorization for data collection may be obligatory.

You possess the option to restrict our use of Cookies. Detailed information regarding this is provided in Part 14 and our Cookie Policy.

How Can You Access Your Personal Data?

Should you wish to ascertain the personal data we hold concerning you, you are welcome to request details of such data and obtain a copy where applicable. This is commonly referred to as a "subject access request," and no fee is associated with this request.

Subject access requests should be submitted in writing to the email or postal addresses indicated in Part 14. For your convenience, a Subject Access Request Form is available upon request. While the use of this form is not obligatory, it expedites the process of providing us with the information we require to promptly respond to your request. Typically, no charge is incurred for subject access requests; however, if a request is deemed "manifestly unfounded or excessive" (e.g., if it involves repetitive requests), an administrative fee of £50.00 may be imposed to cover associated costs.

Our commitment is to acknowledge subject access requests within 14 days, ensuring a full response, including a copy of your personal data, within that timeframe. In more intricate cases, especially those of heightened complexity, the process may necessitate a maximum duration of three months from the date of request receipt. Throughout this timeframe, you will receive regular updates on our progress.

How Do We Use Cookies?

Our Site may introduce and access certain first-party Cookies on your device or computer. These are established directly by us and exclusively used for our purposes. The implementation of Cookies aims to enhance and streamline your interaction with Our Site, as well as to refine our products and services. We have been scrupulous in our selection of these Cookies, ensuring the constant protection and respect of your privacy and personal data.

All Cookies employed on Our Site adhere to the prevailing Cookie Law. Prior to the placement of Cookies on your device or computer, a Consent Pop-Up will be presented, soliciting your approval for the installation of these Cookies. Your consent empowers us to deliver an optimized experience and service. Although you have the option to decline the installation of Cookies, doing so may affect the full functionality of Our Site. The choice is also offered to enable first-party Cookies while blocking third-party Cookies.

Several features on Our Site are contingent on the use of Cookies for their operation, with these Cookies classified as "strictly necessary" in accordance with Cookie Law. These particular Cookies do not necessitate the acquisition of your consent; however, it remains important for you to acknowledge their presence. Altering your internet browser's settings provides the ability to block these Cookies, though it's essential to recognize that this may impact the proper functionality of Our Site.

Our Site employs analytics services from Google to collect and analyse anonymous usage data, enhancing our comprehension of user engagement and thus facilitating continuous improvement of Our Site and the related products and services. The use of Cookies in these analytics services is entirely optional, and while their use doesn't compromise your privacy or the secure use of Our Site, it does enable us to enhance the user experience.

Moreover, you possess the choice to enable or disable Cookies in your internet browser. Most browsers permit you to decide between disabling all Cookies or solely rejecting third-party Cookies. By default, most browsers accept Cookies, but this can be adjusted according to your preferences. For detailed guidance, please refer to the help menu within your internet browser or the accompanying documentation for your device.

The ability to delete Cookies from your device is available at your discretion, although this action may result in the loss of data that expedites your access to Our Site, including login and personalization settings. We strongly recommend keeping your internet browser and operating system current and consulting the guidance offered by the developers of your browser and your device manufacturer if you are uncertain about configuring your privacy settings.

How Do I Contact You?

Email Address:

Changes to this Privacy policy

We may change this Privacy Notice from time to time. This may be necessary, for example, if the law changes, or if we change our business in a way that affects personal data protection.

Any changes will be immediately posted on Our Website and you will be deemed to have accepted the terms of the Privacy Policy on your first use of Our Site following the alterations. We recommend that you check this page regularly to keep up to date. This Privacy Policy was last updated on 24/10/2023.